May 2022 - Present
CEO & Founder
SEO Debate
Hello
I'm Hafiz Zafar
Over the years, I’ve worked with businesses across ecommerce, healthcare, real estate, education, and B2B services—helping them improve search visibility, grow organic traffic, and build long-term authority. Below is a selection of projects that highlight my experience, expertise, and results-driven SEO approach.
Age
35
Address
Plot 349, Street 1, Sector I-9/3, Islamabad
me@hafizzafar.com
Phone
+92 302 8178856
What This Portfolio Represents
This portfolio showcases real projects where I applied strategic SEO, content optimization, and link building to solve business challenges and drive measurable growth. Each project required a tailored approach based on industry competition, target audience, and business goals.
Featured SEO Projects
Industry
Ecommerce / Magento Extensions
About the Project
FME Extensions is a Magento-focused ecommerce business offering a wide range of Magento 2 extensions and services to a global audience.
My Role & Achievements
- Led on-page and technical SEO for product and category pages
- Optimized metadata, internal linking, and site structure
- Created and optimized 100+ Magento-focused blog posts
- Executed authority-driven link building campaigns
- Cleaned up legacy SEO issues and toxic backlinks
Results
- Significant growth in organic traffic from highly targeted keywords
- Improved rankings for competitive Magento-related search terms
- Strong increase in qualified leads and extension sales
Industry
Online Education / Islamic Studies
About the Project
Learn Read Quran is an online platform offering one-on-one Quran learning classes for students worldwide.
My Role & Achievements
- Developed an SEO strategy focused on international audiences
- Optimized service pages for conversion-focused keywords
- Improved local and global search visibility
- Implemented content optimization for trust and authority
Results
- Improved organic rankings for Quran learning keywords
- Increased inbound inquiries from organic search
- Stronger brand credibility in a competitive niche
Industry
Real Estate Marketing
About the Project
Sky Marketing is a leading real estate marketing company in Pakistan, working with major property developers and housing projects.
My Role & Achievements
- Optimized service and project pages for commercial intent keywords
- Improved site architecture and internal linking
- Strengthened local SEO signals
- Supported content and backlink strategy for authority building
Results
- Increased visibility for real estate marketing keywords
- Higher-quality organic leads
- Improved rankings in competitive local search results
Industry
Real Estate Services
About the Project
Makaan Solutions provides real estate consultancy and property solutions for residential and commercial clients.
My Role & Achievements
- Keyword research aligned with buyer and investor intent
- On-page SEO optimization for service and listing pages
- Local SEO improvements for geographic targeting
- Content optimization for lead generation
Results
- Better search visibility for property-related queries
- Increased organic inquiries
- Improved local presence and trust
Industry
Automotive / Ecommerce & Services
About the Project
PitStop Arabia is a UAE-based automotive platform offering tire sales, installation, and car services online.
My Role & Achievements
- Optimized ecommerce and service pages for high-intent keywords
- Strengthened technical SEO and crawlability
- Supported content-driven link building efforts
- Improved category and product-level SEO
Results
- Increased organic traffic in the UAE market
- Higher visibility for automotive service keywords
- Improved conversion potential from search traffic
Industry
Solar Energy / B2B Services
About the Project
PV Connections is an Australian company specializing in solar energy solutions and electrical services.
My Role & Achievements
- SEO strategy tailored for B2B and local Australian market
- Optimized service pages for industry-specific keywords
- Improved site structure and internal linking
- Supported authority-focused backlink acquisition
Results
- Improved rankings for solar and electrical service keywords
- Increased qualified organic leads
- Stronger domain authority in a competitive niche
Industry
Healthcare / Hospitals
About the Project
Burjeel is a premium healthcare group operating hospitals and medical centers across the Middle East.
My Role & Achievements
- Supported SEO initiatives for healthcare service pages
- Optimized content for medical search intent and compliance
- Improved technical SEO elements for performance and indexing
- Strengthened internal linking across departments and services
Results
- Improved organic visibility for healthcare-related queries
- Better search performance for service-specific pages
- Enhanced trust and authority signals
Work Experience
May 2022 - Present
CEO & Founder
SEO Debate
May 2022 - Present
CEO & Founder
SEO Debate
May 2022 - Present
CEO & Founder
SEO Debate
Reviews
I really find it difficult to search for a person like shahid, who really cares for your business. My perception was right about him, he is the only one who can accomplish what is required for my business. Shahid’s passion for work along with patience shows his professionalism and commitment with what he does for his clients. His attitude was so positive, sometimes he made stunning changes that is impossible to believe.
So, if you are searching for an expert SEO specialist, he is the best one that I prefer it to you. I am waiting for my new venture with him.
Thanks shahid, for your amazing services
CH. MUBASHAR JAVED
HamdaniGroup (Pvt.) Ltd. , CEO & Founder
I really find it difficult to search for a person like shahid, who really cares for your business. My perception was right about him, he is the only one who can accomplish what is required for my business. Shahid’s passion for work along with patience shows his professionalism and commitment with what he does for his clients. His attitude was so positive, sometimes he made stunning changes that is impossible to believe.
So, if you are searching for an expert SEO specialist, he is the best one that I prefer it to you. I am waiting for my new venture with him.
Thanks shahid, for your amazing services
CH. MUBASHAR JAVED
HamdaniGroup (Pvt.) Ltd. , CEO & Founder
I really find it difficult to search for a person like shahid, who really cares for your business. My perception was right about him, he is the only one who can accomplish what is required for my business. Shahid’s passion for work along with patience shows his professionalism and commitment with what he does for his clients. His attitude was so positive, sometimes he made stunning changes that is impossible to believe.
So, if you are searching for an expert SEO specialist, he is the best one that I prefer it to you. I am waiting for my new venture with him.
Thanks shahid, for your amazing services
CH. MUBASHAR JAVED
HamdaniGroup (Pvt.) Ltd. , CEO & Founder
I really find it difficult to search for a person like shahid, who really cares for your business. My perception was right about him, he is the only one who can accomplish what is required for my business. Shahid’s passion for work along with patience shows his professionalism and commitment with what he does for his clients. His attitude was so positive, sometimes he made stunning changes that is impossible to believe.
So, if you are searching for an expert SEO specialist, he is the best one that I prefer it to you. I am waiting for my new venture with him.
Thanks shahid, for your amazing services
CH. MUBASHAR JAVED
HamdaniGroup (Pvt.) Ltd. , CEO & Founder
Contact Us
Feel free to contact me
Phone
+971 50 3146847
Phone
+971 50 3146847
Phone
+971 50 3146847
Phone
+971 50 3146847